Prostand is a member of Better Stands, the international programme that promotes the gradual phasing out of single-use stand fittings and encourages the design of reusable stands.

At trade fairs where the Better Stands framework is adopted by the organisers or chosen by the exhibitors, we can incorporate the framework’s reusability criteria right from the start of the design stage and then guide the client through the assessment process to achieve Bronze, Silver and Gold levels.
For exhibitors, the benefits are tangible: anticipating requirements that are becoming increasingly vital at international trade fairs, integrating the principle of reuse into design choices, and showcasing the Better Stands level achieved.

With this approach, the stand becomes more than a business space—it is proof of the company’s commitment to its ESG policies and to more credible and verifiable environmental communication.

Participation in Better Stands is a core component of Prostand’s broader sustainability strategy, summarised by our M.O.RE. framework – Measure, Offset, REduce.
For companies with ESG objectives, this means being able to rely on a partner capable of combining design, reusability and environmental criteria—turning every trade fair presence into an integral element of their sustainability strategy.